Please visit http://www.healthymarketingteam.com Founded in 2008 by Wennström Integrated and Designbridge (länk) to be a change agent for healthier foods and healthier business with the mission to support customers from consumer data to brand success.
     
Wennströms FourFactors® of Success
The FourFactors® are a way to decode the consumer’s almost-instant
point-of-purchase decision when selecting healthy foods / beverages / supplements.
     

The Food & Health Marketing handbook

Introducing the FourFactors brand analysis system™ Including 20 analysed case studies
 
 

Individual Case Studies analysed with the FourFactors
     

 HealthFocus Europe: Consumer Actions and Attitudes Toward Healthy Choices

HealthFocus 2005 International Trend Survey has started in 14 countries. Opportunity to pre-order reports for lower price and quicker delivery!
 
 

Future Foods for Wellbeing:

An expert Panel's View of the Next 25 Years